Unless, you have been living under a rock for the past few years, you know creating valuable, fresh content for your website is the key to attracting more visitors to your website. But did you know, that if you don't know what you are doing, you can actually do more harm than good?
I love vanilla ice cream. If there is no vanilla, I will consider a different flavor. My wife loves chocolate, but she will rather pass on icecream all together than have vanilla.
Have you been blogging every week, at least once, sometimes even twice a week?
I am sure you heard the term keyword before when it comes to your online marketing efforts.
When you are an inbound marketer like I am, you sometimes catch yourself thinking in "Tweets".
Imagine, you have a new client and you have your first monthly review meeting at 10AM. And you just got back from a conference, your kid was sick and there was a traffic jam on the way to work. It's 9AM and you are panicking. You still have to put together the report to show the progress you made last month... and to top it all of your client asks you to send over the report because he will not make it in time to the office.
If you follow the latest developments, you know what mustaches and SEO have in common.
Now, you can think whatever you want about mustaches or SEO, but there is no arguing that if Rand Fishkin, the super-sharp founder and CEO of Moz, says something, he has the attention of an entire industry.
So... you want to start blogging for your business? You heard it gets you more traffic, leads and of course customers? Your competitors are out-ranking you in the Google search results, so you need to blog.